Our Two Cents

OBAC Names Joanne Ritchie Executive Director

OTTAWA, ONT. (May 24, 2004) -- The Owner-Operator's Business Association of Canada is pleased to announce the appointment of Ms. Joanne Ritchie as its full-time executive director. Ms Ritchie takes over the position held on an interim basis since October 2002 by Mr. Leo Van Tuyl.

Ms. Ritchie brings a wealth of experience and personal involvement with the trucking industry to the position. She was most recently the Trucking Industry Analyst with Industry Canada's Automotive and Aerospace Branch where she worked closely with the trucking industry on key issues, including border security, safety, regulatory reform, and human resources. She is a skilled communicator, a highly effective organizer, and a dedicated and enthusiastic supporter of owner-operators.

“We are entering a new era in trucking where shippers are beginning to accept the true cost of safe, efficient, and responsive trucking services. OBAC will be working hard to ensure owner-operators can provide that service and are adequately compensated. We will make sure that the voice of the owner-operator is heard loud and clear,” says Ritchie. “I welcome the challenge of working with OBAC in making owner-operators a recognized voice within the Canadian trucking industry and helping them profit in this difficult and demanding business environment.”

A transplanted Maritimer, Ritchie hails from Moncton, N.B., but currently lives in Ottawa. She holds degrees in English Literature from Mount Allison University and the University of New Brunswick, as well as an MBA from Concordia University. She is also a freelance writer and researcher.

“Joanne has certainly gained the confidence of the group over the past couple of years,” says OBAC's vice president, Don Robertson of Duncan, B.C. “Her dedication and commitment to this cause are beyond question, and her honesty and integrity inspire confidence in everyone she deals with. In short, I think her appointment is one of the best decisions our board of directors could possibly have made.”

OBAC is an innovative, responsive, and results-oriented organization – the voice of the small-business trucker in Canada.

Joanne Ritchie
Executive Director

Mike Smith
Director, Communications

Owner-Operator's Business Association of Canada (OBAC)
275 Slater Street, Suite 900
Ottawa, Ontario
K1P 5H9

Tel: 613-237-6222
Toll Free: 888-794-9990
Fax: 888-205-9991