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Describe & Deliver: Trucking HR Canada Tools Help Employers With Driver Job Ads and Job Descriptions


OTTAWA, ON -- The Canadian trucking industry wants truck drivers to be recognized for the skills they bring to the job.  However, Canada’s National Occupational Classification (NOC) code – which groups more than 40,000 occupations into one of four skill levels – lists truck drivers as only “low-skilled.”

Changing this classification begins with trucking job descriptions and career ads. The high level of skill and training both in-school and on-the-job to become a professional driver is not always reflected in job ads, training programs, and industry practice. Every time a recruiter says “no education required” or “no experience necessary” it implies the job is easier than it actually is.

Employers can change this situation. The Canadian government makes structural changes to NOC codes every 10 years, and researchers are now reviewing job descriptions and career ads to identify the skills the trucking industry currently requires.

Trucking HR Canada has developed a series of tools that can be downloaded free from their website. The tools include information and tips on how to build an effective job description and recruiting ads.  All tools are based on the recently developed National Occupational Standard (NOS) for Commercial Vehicle Operators (Truck Drivers).

More accurate job ads can help change perceptions about the driver occupation in our industry, and the level of skill at which they are recognized. In addition, it will help trucking companies attract and retain the qualified drivers they require in order to continue efficient and productive operations.